Author: Yuliya V. Aleksikova
Affiliation: Tambov State University named after G.R. Derzhavin
Abstract:
The paper studies euphemisation as s mental process, a particular case of conceptual derivation. The author points out to the main principles of euphemism formation and analyses various cognitive and language mechanisms of forming them.
Keywords: euphemisation, conceptual derivation, cognitive mechanism, language mechanisms.
Pages: 126-132