THE CONCEPT POLITICIAN IN THE LANGUAGE AND COGNITIVE CONSCIOUSNESS OF RUSSIA’S BEGINNING VOTER (on the material of free association experiment)

THE CONCEPT POLITICIAN IN THE LANGUAGE AND COGNITIVE CONSCIOUSNESS OF RUSSIA’S BEGINNING VOTER (on the material of free association experiment)

Author:  Marina S. Onishchenko

Affiliation:  Ulyanovsk State Technical University

Abstract: 
The paper provides the results of the analysis of the concept POLITICIAN in the language and cognitive consciousness of Russia's beginning voter. The research is carried out on the material of free association experiment. The author presents the association field of the concept, the contents of the con-cept, the field organization, macrostructure and category structure of the concept. The paper also con-tains the calculation of evaluation and bipolarity indices of the concept and provides some recommen-dations concerning such calculations. In couclusion the author interprets the results of the research.

Keywords:  concept, politician, social and political conceptoshpere, language consciousness, cognitive consciousness.

Pages:  26-34