MODELING A COMPLIMENTARY UTTERANCE AS A TYPE OF PERSUASIVE COMMUNICATION
Author:
Liudmila A. Furs, Kristina V. Vlasova
Affiliation:
Tambov State University named after G.R. Derzhavin
Abstract:
The article considers cognitive aspects of a complimentary utterance as a type of persuasive communication, such as the concept COMPLIMENT and the framing, the role of the latter in processes of the information construing is highlinghted.
Keywords:
complimentarity, concept, framing, persuasive communication
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Pages:
100-104
