THE VERBALISED CONCEPT ‘CHALLENGE’ IN FUNCTIONALLY DEFINED VARIETIES OF ENGLISH: TERMINOLOGISATION VS. METAPHORISATION

THE FEELING OF LOVE IN THE METAPHORICAL SPACE OF THE RUSSIAN LAN-GUAGE: CORE MAPPINGS AND MODELS

SYMBOLIZATION OF DESERT IN LINGUISTIC CONSCIOUSNESS

CONCEPTUALIZING MEMORY PROCESSES IN NATURAL LANGUAGE: FORGET-TING AND REMEMBERING

THE INTERPRETIVE POTENTIAL OF PRECEDENT NAMES IN THE HEAD-LINES OF THE ENGLISH-LANGUAGE NEWS ARTICLES

INTERPRETIVE POTENTIAL OF THE COMPARISON FRAME

COGNITIVE-DISCURSIVE ASPECTS OF RITUAL RIDDLE

EDITORIAL COLUMN: A DIVERSE GENRE

SOMATISMS IN THE LANGUAGE MODELING OF THE WORLD (BASED ON THE MATERIAL OF THE RUSSIAN AND CHUVASH LANGUAGES)

TRANSFORMATION OF THE IMAGE OF AN OLD MAN IN THE MINDS OF YOUNG SPEAKERS OF RUSSIAN LINGUISTIC CULTURE

AXIOSPHERE OF THE MODERN UNIVERSITY: TRANSLATION OF VALUES AND THEIR REFLECTION IN THE LANGUAGE CONSCIOUSNESS OF STUDENTS AND PROFESSORS